I Make $30K/Month From the Most Boring Website on the Internet

Starter Story

Summary

Jake shares how he built excexercises.com, a simple web app that teaches Excel functions through interactive simulations. Starting as a side project in his spare time, it evolved into a profitable business making $30,000 to $35,000 per month. The platform uses a freemium model and relies on SEO, paid ads, and B2B deals for growth. Jake emphasizes the importance of solving a personal problem, launching an imperfect product early, and using data segmentation to optimize pricing and unit economics.

Chapters

  1. 0:00Introduction to the story
  2. 1:32The background of the platform
  3. 2:38Stripe revenue and subscriber data
  4. 3:41Jake's transition from finance to dev
  5. 4:46The genesis of the idea
  6. 5:50The early days of development
  7. 6:22The current tech stack
  8. 7:12Growth from zero to 10K
  9. 8:00The impact of paid ads
  10. 9:09Advice for aspiring founders
  11. 10:13Live demo of the product
  12. 11:20Final advice on unit economics

Topics covered

  • The business model
  • Product development

+6 more topics (full content when you follow the channel)

Transcript excerpt

I built a web app called excexercises.com. It's currently making $30 to $35,000 a month. >> I want you to meet Jake. He built this really simple website that literally does just one thing. He started it as a side project working on it on nights and weekends, but today that simple website makes over $30,000 a month. And the craziest part to me, honestly, is just how simple this website [music] is. >> I woke up one day and had a notification that someone had paid me $50. I looked at the site and I was like, this has to be a mistake. >> So, [music] I invited Jake onto the channel to break everything down for us. And in this episode, we're going to dive into this dead simple website that today makes over [music] $30,000 a month, how he grew it to where it's at today, and his advice for anyone looking for their own simple website [music] idea just like his. Trust me, this is one you're not go…