No crees un SaaS en 2026 sin entender esto

Summary

Many entrepreneurs start building software but stop before the launch due to a lack of planning or fear. The author explains that success in SaaS development does not depend solely on coding, but on three fundamental pillars: having a marketing strategy from the beginning, accepting that technical errors are an inevitable part of the process, and defining a minimalist MVP that solves a real problem without unnecessary features.

Topics covered

• Why projects fail
• The vital importance of marketing

+4 more topics (full content when you follow the channel)

Transcript excerpt

Nine out of ten of the entrepreneurs I talk to all the time who want to create a software business, don't even get to put it online. And in all this time working side by side with some of you, I detected a pattern, and that is that everyone starts with a pretty clear idea of ​​what they want, and as they create it, as they program it, the excitement they have for what they are doing grows, the desire grows, but always, always as the day of the launch approaches, the day of putting that in the hands of the world, that excitement starts to decrease, problems begin, they start procrastinating, some excuses begin. If I'm missing this, if I'm missing that, the emotion starts to fade [music] , doubts begin to creep in. Some will never put it online and will keep it on their computer forever, while others will simply abandon the project. And what I bring you today are the three reasons why I…